2020/2021/2022 Inductee
“When you’re here, everyone’s family,” isn’t just the tagline for one of the largest fine jewelry retailers in the Mid-South, it’s the mantra for the founder herself, Sissy Jones. Originally from small-town Gillett, Arkansas, Sissy started Sissy’s Log Cabin in 1970 in Pine Bluff with nothing more than a handful of estate jewelry and antique wares she sold in a literal log cabin she rented for $50 per month. Her eternal optimism has turned Sissy’s Log Cabin into Arkansas’ largest independently owned jewelry store with over 14,000 square feet of showroom filled with diamonds, jewelry, estate jewelry, fine gifts and fabulous antiques with five locations in Pine Bluff, Little Rock, Jonesboro, Conway, Arkansas, and Memphis, Tennessee.
It's not the business, but the woman behind it who makes it so unique: Sissy’s entrepreneurial spirit led her to create a name for herself. Sissy’s Log Cabin is one of the South’s few Rolex dealers, and carries other name brand designers such as LAGOS, David Yurman, Henri Daussi, JB Star, and more.
With a staff of graduate gemologists, master jewelers and designers, Sissy’s is more than a retailer – it’s a one-stop-shop for jewelry design, craftsmanship, repair and selection. You might find the diamond ring of your dreams at Sissy’s Log Cabin – or you might choose to come in and design it yourself with the help of expert industry professionals that specialize not only in the newest trends, but also in precious antique pieces. Sissy herself attended several gemology and jewelry design programs.
However, if you asked for her claim to fame, Sissy would not name the awards or cite the store’s growth. She would instead want to recognize her family for their love and support as the cornerstone of her business, and her faith in the Lord. From her business’ humble beginning through its continued growth, Sissy and her family have always looked to Proverbs 20:24 in any and all decision making. Her husband, Murphy, helped her start the original store, and she currently employs three generations and more than 20 family members, including her son, Bill, who now serves as the CEO, his wife, Sharri, executive secretary, and their sons William and Wyatt, both graduate gemologists; all integral pieces of the business’s unique story and monumental success.